Closing 6Music gives up BBC’s status as online leader and cultural innovator
Today is a sad day in the Kaizo office. After months of rumours, our favourite digital radio station, 6Music, is to close as a result of a cost cutting exercise by the BBC. Announcing the closure to...
View ArticleTwestival 2010
Last night, Twitter fans around the world joined forces for the fourth annual Twestival. At events in over 200 cities worldwide, the Twitter flock came together for a few drinks, face to face...
View ArticleSupermarkets, cereals and computer manufacturers ahead in latest Kaizo...
Waitrose remains on top while T-Mobile and Orange’s merger reflected in online reputation New research released today reveals major disparities in the online reputation of UK household brands. The...
View ArticleGoing social – internationally
On Tuesday morning Kaizo and two of its European partners from the Worldcom Public Relations Group ran a breakfast seminar on international social media. The aim was to provide attendees with insights...
View ArticleLatest Kaizo Advocacy Index Released
New research released today (06 June 2012) reveals the latest winners and losers in terms of brands’ online reputations. Lumix comes out top overall in the study, with budget airline Easyjet, ASDA,...
View ArticlePeter Hitchens to speak at Tom Olsen Lecture, sponsored by Kaizo
Kaizo is once again delighted to support the annual Tom Olsen Lecture, held every year at St Bride’s, the church of the media and press, just off Fleet Street. This year’s lecture, to be held at 6.00...
View ArticleSocial Media Gets Commercial
Whether it’s Youtube, Twitter, Facebook, Pinterest, Linked In, Google+, Instagram, Flickr, or Vine, social media is now offering businesses and brands more commercial and not just creative and campaign...
View ArticleDon’t be too extreme about social media
Ten years ago the world was split into people who thought that ecommerce was a fad and those that thought eventually people would only buy things online. Today the world is split between those that...
View ArticleYour Facebook page is about to become more shareable – that means more...
Facebook's example of selecting a post to embed Facebook have announced that they are making it possible for third party sites to directly embed individual public posts made on Facebook. This will add...
View ArticleSocial doesn’t always mean sales as traditional media tops buying behaviour poll
Research from Kaizo has today revealed that despite the power of social, traditional media still has more influence on what we buy than information sourced on social media. Looking at consumer...
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